techcorpgroupbrand integrity, brand integrity through organic strategies, co-creating products with retailers, co-founders resourcefulness, consumer adoption, consumer adoption strategies, cultural authenticity., data-driven product innovation, eco-friendly practices, enhancing consumer adoption, ethical sourcing, food industry competition, intellectual property in the food industry, intellectual property strategies, IP strategies, leveraging personal networks for business growth, market data for product innovation, Mexican cuisine, Mexican street corn rice, Mexican street corn rice case study, organic business growth, organic growth, organic growth vs acquisitions, plant-based meals, Product innovation, retail collaborations, retail partnerships, scrappy startup strategies, simplicity in cooking, simplicity in Mexican cooking, simplifying Mexican cooking, SOMOS Foods, SOMOS Foods mission, startup growth, startup growth through strategic partnerships, startup innovation, Strategic partnerships, sustainable food innovation, sustainable innovation, sustainable Mexican cuisine SOMOS Foods drives sustainable Mexican cuisine innovation with plant-based meals, cultural integrity, and eco-friendly practices.